78 out of 100 CEO's do not believe their agencies take their commercial interest at heart. They're convinced that the agencies are primarily driven by "creativity" than by business.

Advertising in the past Ever wondered how an advertising agency used to work? Check out this video. They make a historic documentary about how agencies used to work with a “team” of a copy writer and an art director. It is nice to watch this and wonder what happened to the world in the...