The latest posts : Media
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Time of propaganda and information war
intelligence, operations
We live in a time of propaganda and an information war between Western and American mass media against Russia. Online and print media copy each other, distributing information about “enemy Russia and aggressor Putin”. But who can we actually believe?
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Top Social media marketing trends in 2017: Benchmarking Fashion Industry.
intelligence, operations
Check the complete overview of the best performing fashion brands and their advertising campaigns.
Find about the most frequently used and the most effective social media trends of this year.
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The Top 5 marketing trends that fashion brands use on social media in 2017. Social war week 20.
intelligence, operations
For those who missed our earliest Social War editions we prepared the overview of social media trends successfully used by fashion brands in the beginning of this year. Watch this video and learn what actually works online in 2017.
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Social media influencers and how fashion brands use them for their advertising. Social War week 19/2017.
intelligence, operations
This week we talk about how big brands use social media influencers in their advertising and what other brands or smaller businesses can learn from them.
This week top performers are:
*Pull and bear and 192% increase on engagement
*Tommy Hilfiger and 140% increase on engagement
This week both brands were using social media influencers in order to promote their brand.
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Best fails of fashion brands on Facebook. Reebok, H&M, Onitsuka Tiger and Levis cases.
intelligence, operations
We always talk about the best performers and their success on social media.
But Social War research which includes more than 70 fashion brands also measures the worst social media performers.
Let’s have a look at their mistakes so we don't repeat it.
Welcome to our mistake edition!
This week we talk about Onitsuka Tiger, Reebok, H&M and Levis.