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Social media for fashion retailers: how do you get to know your target group? [part 6]
Every photo or video you share on social media has a certain impact. The image you post should be recognizable and scream: this is me! There is much more than only showing a clothing style. You should understand what activities your target group does after working hours and weekends, their language, what they find funny or what quotes inspire them. In this episode: how do you get to know your target group?