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IIZT on Snapchat
intelligence
Get to know us better. Check out the first IIZT Snapchat story including a look behind the scenes and our dog Sake responsible for the client satisfaction.
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NL Gastblog: Jongeren en media
intelligence, operations
(Nl) Het onbegrip is enorm. De frustratie zit torenhoog. Laat mij (een tiener) jullie (volwassenen) eindelijk uitleggen waarom we niet naar het journaal kijken en waarom de krant links blijft liggen. - Gastblog door 15 jarige
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Lacoste uses Snapchat successfully (Social War #25)
intelligence
In an earlier Social War article we discussed the successful introduction of Snapchat as a Social marketing channel. This week we discuss the way Snapchat is the connection between the French sports fashion brand Lacoste and Tennis tournament Roland Garros. Lacoste provides their followers with an unique look behind the scenes by using Snapchat. Their followers respond enthusiastically and in large numbers.
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Add snapchat to your communication strategy. (Social War #19)
intelligence
This week in our returning Social War research, we discuss the French sports brand Le Coq sportif. Recently the brand added Snapchat to their Social Media channels, as one of the very first fashion (R)etailers. Is the use of Snapchat the future for fashion brands.
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Social media trends for “The Year of the Horse”
intelligence, operations
The Year of the Horse is according to the Chinese a year of prosperity and wealth. Still, we at IIZT think it's good to follow the trends carefully, in this case in social media. One never knows.
