The latest posts : Visuals
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News jacking during Brazil 2014
operations
Forget about huge brainstorming sessions that will eventually lead to this "genius" output in TV commercial or newspaper advertisement. And then throw a lot of money after it, to get it repeated so often, that people will like you for it and will forcefully accept that you're super funny as a brand. It's old news.
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MH17: Facebook reach through relevance
intelligence
In time of grieving media like Respectance.com offer a great outlet for many. There are more than one portal for this dealing with loss. You must make sure that you always live by these rules: actual, relevance and the right tone and form.
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E-Fashion: Visuals are undervalued
intelligence
Tijdens eFashion stelt Ezra onomwonden vast dat mensen niet lezen. Ze kijken. Als lerares kan zij dit weten, omdat de meeste studenten niet willen leren door te lezen, maar door filmpjes te kijken etc. (ik houd mijn hart vast voor wat dit gaat opleveren in de toekomst). Slechts 10% leert nog bij voorkeur door te lezen. (omfg).