Facebook as marketing tool

Facebook for companies

Finally companies are discovering that their customers are online in social media plus that the marketing dollar can be best spend there. We recommend you to read this article. For us it is common knowledge, so if you need help, let us know.

Some quotes:

1: “We can advertise all day, but if we don’t give them what they want they will not be a fan anymore,” said Mark Seeley, a marketing associate at Art Meets Commerce. “Even though we represent the shows as marketers, we don’t want to constantly tell people to buy tickets. You talk to them like you talk to your friends on Facebook.”

2: Mr. Meyer, a wedding photographer in Woodbury, Minn., had had little luck with traditional advertising. A full-page ad in a bridal magazine generated zero leads and a trade show yielded only four bookings, barely covering the cost of his booth. But Facebook proved a digital bonanza.

Read it all here, in this well written New York Times article.